When choosing a logo you don’t want one that is overly complex or elaborate. You want one that is versatile (you want it to be usable in a variety of locations – from business card to billboard.)
You want a logo that resonates with your audience, not your personal tastes and you want your logo to evoke feelings – much like a piece of art.
There are a number of aesthetic elements that make up part of your logo – font, colour, layout and iconography.
By understanding the elements of beautiful logo design, hopefully you understand why we need the experts.
If you are starting a business, or you think that it is time for a brand refresh and a new logo, please don’t hesitate to get in touch with our team today. We’d love to chat with you further about your needs and to help you build the foundations of a strong brand for your business.